#moneytalk update

I learnt alot from yesterday’s #moneytalk. Pamela from Blu Flamingo did a great job explaining the basics of digital marketing.

This is what stood out for me:

1. Have a website as a foundation
2. Know your audience
3. Use social media marketing
4. Become a thought leader
5. Create good consistent content
6. Use different formats (video, image, text, audio)
7. Use analytics to evaluate the conversion
8. Convert fans into customers
9. Wow the customer with your product/service
10. Use Search Engine Optimisation to generate more leads
11. Use email marketing for greater conversion

Overall this was a great session and I will definitely use the newly acquired knowledge to grow our businesses