By Eddie Mugulusi | The Money Engineer The Hidden Threat Every Honest Entrepreneur Faces Let’s start with something uncomfortable: You can run an honest small
Tag: social media
Why Some Customers Ask “Why Is It Cheaper Elsewhere?” — And Why You Should Avoid Them
The Price-Comparer: The Customer Who Drains Your Time and Profit If you’re a small business owner, entrepreneur, or side-hustler, you’ve definitely met this customer. And
The Bad Hair Day That Killed a Sale: A Lesson in Trust
by Eddie Mugulusi I walked into my usual salon the other day, a place I’ve trusted for over a year. The service is good, the
If You’re the Only One Clients Want — Your Business Won’t Grow
By Eddie Mugulusi Let’s talk about something nobody warns you about when you’re starting a service business: You become the product.And for a while, it
Why Your Boosted Post Didn’t Bring in Sales (And What to Do Instead)
By Eddie Mugulusi Let me say something that will save you money, frustration, and unnecessary heartbreak. If you’re a small business and you’re experiencing low sales, your
If You Don’t Know What’s in Their Wallet, You’ll Keep Missing the Sale
Let’s get real. You can have the best product.The slickest branding.The most passionate pitch. But if your customer can’t afford you—or hasn’t planned for you—you’re
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