The Price-Comparer: The Customer Who Drains Your Time and Profit If you’re a small business owner, entrepreneur, or side-hustler, you’ve definitely met this customer. And
Author: lorixx4
The Rent Trap: How Small Businesses Slowly Drain Their Own Future — One Month at a Time
By Eddie Mugulusi The Brutal Reality Behind Small Business Failure Every week, a new boutique, café, or mini-store closes in silence. Recently, I watched a
Forget Branding: Focus on This to Make Your First Sales
By Eddie Mugulusi | Financial Literacy & Small Business Coach Let’s have an honest conversation. The pressure to build a “perfect brand” from day one
Culture by Copy-Paste: How Your First Team Sets the Tone
The foundation of your company culture isn’t written in a handbook. It’s set by the very first people you bring on board. Whether they’re co-founders,
Builders vs. Spoilers: Is a Toxic Employee Sabotaging Your Business?
(Introduction – Hook)Imagine two employees. Employee A notices a major production bottleneck. Without being asked, she starts coming in at 5 a.m.—unpaid—to fix it. Operations smooth
Referral Gravity: Why Referrals Pull Harder Than Any Algorithm
By Eddie Mugulusi Let’s be honest: Referrals run the service industry. Not your Instagram Reels. Not your TikTok videos. Not that fancy Facebook page you’ve been sweating
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